Marketing Manager

Marketing | Israel (Petah Tikva)

Description

KMS Lighthouse is looking for an outstanding Marketing Manager for our growing team! In this roll you will be responsible for all marketing activity and strategy of the company.

We are a global SaaS company that develops its knowledge management solutions. When customers and employees have issues, Lighthouse illuminates the path with instant answers. We use advanced technologies and take an innovative approach to build knowledge management solutions.

What you will do:

Be responsible for KMS Lighthouse marketing funnel and strategy.
Develop and edit a variety of content assets such as sales decks, newsletters, case studies, blog posts, ebooks, infographics, white papers, email campaigns, and webinars.
Use a variety of analytics tools to monitor performance and optimize its impact.
Indirectly manage internal and external service agencies such as campaign management, creative and content.
Research and contribute creative ideas to improve campaigns and other activities such as increasing conversion rates in the sales funnel, growing blog subscribers and LinkedIn followers, growing inbound organic traffic, and more
Take care of all social media activities, as well as organization of events

What you will need:

Significant experience in the field of marketing which includes managing performance marketing campaigns (CPL/CPA) and managing content strategy for at least 3 years - mandatory
Mother Tongue English
Experience in demand generation for B2B products.
Proficiency with marketing tools such as Hubspot
Quick learner able to absorb new information quickly and effectively, both technical and business-related.

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